Gree Electric Boosts Ecommerce with Live Streaming Investment

Gree Electric Boosts Ecommerce with Live Streaming Investment

Gree Electric Appliances is accelerating its strategic layout in live streaming e-commerce by establishing Zhuhai Gree Digital Technology Co., Ltd., aiming to address its online shortcomings. Leveraging a matrix-style Douyin (TikTok China) account operation and the personal IP effect of Dong Mingzhu, Gree has achieved initial success in this field. This move represents a significant step in the transformation of Gree's sales system and reflects the exploration and experimentation of traditional manufacturing in digital transformation. It signifies Gree's commitment to adapting to the evolving consumer landscape and embracing new sales channels.

01/06/2026 Logistics Industry Insights
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TAL Education Eyes Livestreaming Ecommerce Success After Orient Selection

TAL Education Eyes Livestreaming Ecommerce Success After Orient Selection

Facing the impact of the "Double Reduction" policy, EdTech companies like Xueersi are transforming into live streaming e-commerce. Xueersi is replicating the "knowledge-based live commerce" model of Oriental Selection through a matrix account strategy and full-category expansion, sparking imitation controversies but achieving initial market success. The transition presents challenges such as lack of e-commerce operational experience and overlapping user groups, but also opportunities like teacher resources and brand effect. Differentiated competition will be crucial for the future success of EdTech companies in the live streaming e-commerce sector.

01/06/2026 Logistics Industry Insights
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LA Port Traffic Drops Amid Global Trade Tensions

LA Port Traffic Drops Amid Global Trade Tensions

Los Angeles port freight volume plummeted by 35% due to tariff policies, raising concerns about the global supply chain and the US economy. Experts warn that the contraction of trans-Pacific shipping capacity may lead to trade disruptions and economic recession, with retail giants facing supply shortages. The double-edged sword effect of tariff policies is becoming apparent, and the future direction of global trade faces challenges. The significant drop highlights the vulnerability of the supply chain to trade policy changes and potential negative consequences for businesses and consumers.

01/04/2026 Logistics
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Amazon FBA Sellers Face New Rules How to Adapt

Amazon FBA Sellers Face New Rules How to Adapt

New Amazon FBA inbound rules took effect on May 1st, imposing stricter requirements on appointment accuracy and PO list accuracy, leading to appointment difficulties and warehouse congestion. Sellers should strictly adhere to the rules, provide accurate PO numbers, adopt different strategies for different stages of goods, avoid shipping with separate PO numbers, plan logistics and warehousing in advance, and choose reliable logistics partners. Failing to comply can result in delays and increased costs. Proactive planning and accurate information are crucial for successful FBA inbound shipments under the new regulations.

01/05/2026 Logistics
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Breaking the Inventory Bottleneck Collaborative Inventory Management for Supply Chain Optimization

Breaking the Inventory Bottleneck Collaborative Inventory Management for Supply Chain Optimization

Collaborative Inventory Management is an innovative strategy that effectively integrates upstream and downstream inventories in the supply chain, enhancing information transparency and cooperation efficiency, and significantly reducing inventory fluctuations and risks. This paper explores the core value, implementation conditions, and pros and cons of collaborative inventory management, revealing its importance in modern supply chain management.

07/23/2025 Warehousing
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Amazons Flywheel Strategy Fuels Ecommerce Growth

Amazons Flywheel Strategy Fuels Ecommerce Growth

This article delves into Amazon's flywheel theory, explaining its three pillars: low prices, vast selection, and excellent customer experience. It analyzes the flywheel's operational mechanism and its impact on third-party sellers. Practical guidance is offered on applying the flywheel to one's own e-commerce business, helping sellers achieve sustainable growth. The Amazon seller flywheel is also introduced, emphasizing the positive cycle between reviews, sales volume, and ranking. This provides a comprehensive understanding of leveraging flywheel principles for success on the Amazon platform.

12/29/2025 Logistics Industry Insights
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Tiktok Drives Resurgence of Fujifilm X100 Camera

Tiktok Drives Resurgence of Fujifilm X100 Camera

The Fujifilm X100 camera's price surge due to TikTok popularity highlights social media's powerful influence on consumer trends. This analysis explores the rise of nostalgia, the success of Paper Shoot cameras, and how brands leverage TikTok for marketing. Brands should integrate nostalgic elements into product development and marketing strategies to forge stronger connections with users and thrive in the social media era. By tapping into shared memories and creating authentic experiences, brands can resonate with consumers and achieve success in today's dynamic market.

01/05/2026 Logistics Industry Insights
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Global Beauty Sales Surge As Mask Mandates Lift

Global Beauty Sales Surge As Mask Mandates Lift

The beauty market is experiencing explosive growth after many countries lifted mask mandates. Lipstick and other makeup product sales are surging, reflecting the recovery of the "appearance economy." Cross-border e-commerce sellers should pay attention to market trends, accurately select products, and strengthen brand building to seize this rare opportunity. The resurgence of the beauty sector presents significant potential for growth and profitability for businesses that can adapt to the evolving consumer demands and preferences.

12/29/2025 Logistics Industry Insights
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